Collective Voice

Website Redesign

Collective Voice Website Redesign

Project overview

In 2025, I led the redesign of the Collective Voice landing page to align with the refreshed brand identity. The goal was to highlight creators while integrating product UI elements that clearly communicate the platform’s offerings.

In 2025, I led the redesign of the Collective Voice landing page to align with the refreshed brand identity. The goal was to highlight creators while integrating product UI elements that clearly communicate the platform’s offerings.

In 2025, I led the redesign of the Collective Voice landing page to align with the refreshed brand identity. The goal was to highlight creators while integrating product UI elements that clearly communicate the platform’s offerings.

Challenge

The previous Collective Voice website contained significant visual clutter, lacked a clear brand identity, and did not effectively showcase or explain the product tools available to creators.

Solution

The redesigned Collective Voice website aligns with the updated brand system, featuring top creators as the primary visual hierarchy supported by product and tool UI. The palette was simplified to Wink and Frost to establish a more focused and consistent brand identity.

Collective Voice AI-powered features and personalized insights available within the user dashboard, pairing creator imagery with product UI.
Collective Voice About Us landing page showcasing product offerings for both creators and marketers.

Creative Director

Michelle Pais

My Role

Senior Designer

Collaborators

Shania Cheng

Copywriter

Ashley Kiely

other projects

other projects

other projects

Collective Voice Logo on a periwinkle background

Brand Refresh

Collective Voice

Shop The Look

Collective Voice

Web Banners

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